Oregon Rural Health Transformation + MamaBear Health
Extend pediatric respiratory care beyond the visit.
Parents capture a guided breathing video, symptoms, exposures, and treatment response at home. Clinicians receive a secure, structured report to support follow-up between visits.
USDA NIFA SBIR Phase II-developed technology • Now entering Phase III commercialization
A parent said it best
“No! You have to listen to me!
I know my children!”
Parent in Lange et al., BJGP Open, 2024
What the experience looks like
See what happens between visits
Parents capture what they are seeing at home, and clinicians receive a structured report for asynchronous review.
HOME
Start an eCheck from the app home screen.
ECHECK CAPTURE
Symptoms + context + video captured from home.
CLINICIAN REPORT
Open securely in any web browser.
SEE IT. SHARE IT. SORT IT.
Where this fits
How MamaBear supports Oregon RHTP priorities
Oregon’s Rural Health Transformation Program is organized around five initiatives. MamaBear’s clearest fit is here.
Healthy Communities & Prevention
DIRECT FIT
Respiratory follow-up for children ages 0–5 — a guided video plus structured symptoms, context, and treatment response, captured across episodes rather than a single visit. Available to families in English and Spanish.
Technology & Data Modernization
DIRECT FIT
A parent-facing app paired with a secure, browser-based clinician report — no separate clinician application to install. Built for low-bandwidth rural connections, with implementation and training support included.
Regional Partnerships & Shared Infrastructure
SCALABLE
A candidate pediatric digital-care layer that can extend across multiple rural clinics or FQHCs, using common training, routing, and data definitions — shaped to fit a regional model as Oregon’s Phase 2 develops.
USDA SBIR Phase III
Why Phase III matters to an implementation partner
Phase III is where federally funded SBIR technology moves from R&D into deployment, purchasing, services, and commercialization using non-SBIR funds. For a partner, that means MamaBear is not a concept that still needs to be invented: the core product development was supported through a competitive federal SBIR program, and the next step is implementation.
Less development risk
A partner is purchasing or deploying technology that has already moved through federally supported Phase I/II development. Phase III can cover products, production, implementation services, additional development, testing, or combinations of these activities rather than starting another research project.
A faster federal procurement path — when applicable
For qualifying federal follow-on work that derives from, extends, or completes the SBIR-funded technology, a new full-and-open competition is not required simply to satisfy federal competition rules. SBA policy directs agencies to award related Phase III work to the original SBIR developer, including noncompetitive awards when practicable. A subcontract under a federally funded prime contract can also qualify as Phase III.
What this means for an Oregon RHTP partner
Your project does not have to fund years of new software development before implementation begins. MamaBear brings a documented federal R&D lineage and a production platform that can be scoped into an existing rural-health project. Oregon, RHTP, organizational procurement, and subaward rules still apply. If the purchasing mechanism involves a federal agency or a federally funded prime contract, the Phase III acquisition pathway may also provide a streamlined or sole-source route. Loon Medical can provide the prior-award documentation and Phase III lineage needed for a procurement or grants team to evaluate that option.
Federal Acquisition Institute: SBIR Phase III Sole Source Awards →
SBA SBIR/STTR Phase III policy and acquisition requirements →
What to expect
What implementation can look like
There’s no single required setup — MamaBear is scoped to fit the project you already have.
WHERE THIS FITS
- A single rural clinic or FQHC
Start with one site and one care team. - An existing funded Oregon RHTP project
Add MamaBear to a scope you’ve already been awarded to do. - A multi-site or regional implementation
Shared training, routing, and data definitions across clinics.
WHAT’S INCLUDED
- English and Spanish
For families, at no extra setup step. - No separate clinician app
Reports open securely in any web browser. - Implementation & training support
Included as part of getting a site live.
Downloadable materials
Handouts for Oregon conversations
HANDOUT 01
Oregon RHTP Alignment — 2 pages
A two-page Oregon-specific handout explaining MamaBear’s alignment with Rural Health Transformation Program priorities.
HANDOUT 02
Clinical evidence handout — 2 pages
A two-page clinician-facing handout covering the evidence gap, guided capture, clinician report, and reimbursement context.
Let’s talk
Let’s map it to your project
Already implementing an Oregon RHTP project? Tell us what you’re working on and we’ll identify where MamaBear could fit.
Marie Johnson, PhD · Founder & CEO
mariegjohn@loonmd.com
(612) 868-0073
Oregon RHTP figures: Oregon Health Authority, accessed Sept. 2026. This page describes Loon Medical’s interpretation of program fit and does not imply CMS/OHA endorsement. MamaBear is asynchronous store-and-forward — not RPM, diagnosis, emergency triage, or continuous monitoring.